Selling on BigCommerce vs. Selling on Instagram Shops - Which Is Better?

If you’re deciding between Selling on BigCommerce and Selling on Instagram Shops, you’re in good company. It’s challenging for anyone to evaluate all factors without bias, but Zeyvior AI can help. By analyzing extensive data and various scenarios, it delivers clear, easy-to-understand insights with visuals and numbers to guide you toward the best choice.

Ease of Starting & Doing

Minimal or Zero Investment

Scalability

Passive Income Potential

Market Demand

Competition Level

Immediate Earnings

Long-Term Stability

Risk of Failure

Opportunity for Newcomers

Adaptability to Changes

Global Reach & Accessibility

Skills & Experience Needed

Payment & Withdrawal Process

Ease of Making Money

Overall Score

Selling on BigCommerce

Easy to set up, but requires store customization, product sourcing, and marketing.

64/100

Monthly fees apply, plus potential costs for inventory, ads, and premium features.

60/100

Highly scalable with automation and multiple sales channels.

90/100

Not fully passive—inventory management, customer service, and marketing are needed.

55/100

E-commerce demand is growing, but success depends on niche selection.

85/100

Highly competitive, especially in popular niches.

50/100

Sales take time due to product sourcing and traffic generation.

50/100

Stable if the store has a strong brand and customer base.

80/100

Risk exists due to competition and marketing costs.

55/100

Beginners can enter, but success requires effort in branding and promotion.

75/100

Flexible business model, but algorithm changes and competition can impact success.

80/100

Can sell worldwide, but shipping and taxes must be considered.

85/100

Requires knowledge of e-commerce, marketing, and product sourcing.

55/100

Supports various payment gateways, but withdrawal times vary.

90/100

Profits require consistent marketing and store optimization.

60/100

73.3/100

Selling on Instagram Shops

Requires setting up a shop, linking a catalog, and maintaining an active profile.

68/100

No fees for setting up, but ad spend or product inventory may be needed.

79/100

Can scale through marketing, automation, and a growing follower base.

85/100

Sales depend on ongoing marketing and content creation.

49/100

Strong demand for trending products and influencer-backed sales.

90/100

Highly competitive; success requires branding, engagement, and ads.

60/100

Sales are possible quickly, but often require an engaged audience or ads.

70/100

Stable for those who adapt to trends, but depends on Instagram’s policies.

75/100

Failure is possible if engagement is low or marketing is weak.

65/100

New sellers can enter, but success requires effort in branding and content.

85/100

Platform updates and algorithm changes can affect visibility and sales.

60/100

Available in many countries but restricted in some regions.

70/100

Basic skills are enough, but marketing knowledge helps.

75/100

Payments are processed through Instagram, but withdrawal speed depends on location.

80/100

Money-making is possible but requires effort in marketing, content, and product selection.

70/100

76.8/100

Zeyvior AI rates Selling on BigCommerce at 75% and Selling on Instagram Shops at 85%, suggesting that neither option is perfect at the moment. If you’re just starting out and looking for guidance, Fiverr selling might be a simpler path. Interested in exploring more options? Choose from the buttons below.

Selling on Instagram Shops scores 68%, slightly higher than Selling on BigCommerce at 64%. Both offer accessible starting points, but Instagram Shops edges out with a simpler setup. Looking for the easiest way to begin? Click below to explore more options.

Selling on BigCommerce scores 55%, just above Instagram Shops at 49%. If generating passive income is your goal, BigCommerce may offer slightly better opportunities. Want to discover more passive income ideas? Check out more options below.

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Compare Selling on Instagram Shops with Other E-commerce Stores

Instagram Shops leads with 79%, compared to BigCommerce’s 60%, making it a better choice if you want to start with little to no investment. Interested in low-cost selling methods? Explore other alternatives by clicking the button below.

Both methods show strong demand, with Instagram Shops at 90% and BigCommerce close behind at 85%. High market interest means both platforms offer good potential. Curious about which market suits you best? Click below to learn more.

Selling on BigCommerce vs. Selling on Instagram Shops: A Quick Comparison

Selling on BigCommerce and Selling on Instagram Shops are both popular ways to run an online business, but they offer different experiences depending on your goals and preferences. Each has its own strengths, whether you’re building a standalone store or tapping into a large social audience.

Key Differences

Platform Focus

BigCommerce: A dedicated e-commerce platform designed for building full-scale online stores with custom branding and robust features.
Instagram Shops: A built-in selling feature on a social media platform, ideal for visual branding and reaching users directly through posts and stories.

Ease of Use

BigCommerce: Requires setup, hosting, and product management but provides full control over the shopping experience.
Instagram Shops: Easier to start for those already active on Instagram, with simple integration and mobile-first design.

Customer Reach

BigCommerce: Attracts buyers through SEO, ads, and multichannel integrations like Amazon and eBay.
Instagram Shops: Leverages built-in engagement and a large user base to drive impulse purchases through visual storytelling.

Business Growth Potential

BigCommerce: Ideal for scaling businesses looking for advanced tools, analytics, and third-party integrations.
Instagram Shops: Great for brand exposure and direct-to-consumer selling, especially for visually appealing products.

Overall Scores

Selling on BigCommerce: 73.3%
Selling on Instagram Shops: 76.8%

While both options offer unique advantages, Instagram Shops has a slight edge in terms of accessibility and audience engagement. However, BigCommerce may be the better choice for those focused on long-term business growth and customization. Your ideal platform depends on your business model, product type, and preferred selling approach.

Looking to compare Selling on BigCommerce and Selling on Instagram Shops using up-to-date information and current trends? Zeyvior AI offers reliable insights to help you explore both options with clarity. Whether you’re evaluating online platforms or exploring other digital topics, Zeyvior AI makes comparison easier. Discover smarter choices with confidence today.