Selling on Instagram Shops
Overall Score
76.8 /100
Ease of Starting & Doing
Minimal or Zero Investment
Scalability
Passive Income Potential
Market Demand
Competition Level
Immediate Earnings
Long-Term Stability
Risk of Failure
Opportunity for Newcomers
Adaptability to Changes
Global Reach & Accessibility
Skills & Experience Needed
Payment & Withdrawal Process
Ease of Making Money
Requires setting up a shop, linking a catalog, and maintaining an active profile.
68/100
No fees for setting up, but ad spend or product inventory may be needed.
79/100
Can scale through marketing, automation, and a growing follower base.
85/100
Sales depend on ongoing marketing and content creation.
49/100
Strong demand for trending products and influencer-backed sales.
90/100
Highly competitive; success requires branding, engagement, and ads.
60/100
Sales are possible quickly, but often require an engaged audience or ads.
70/100
Stable for those who adapt to trends, but depends on Instagram’s policies.
75/100
Failure is possible if engagement is low or marketing is weak.
65/100
New sellers can enter, but success requires effort in branding and content.
85/100
Platform updates and algorithm changes can affect visibility and sales.
60/100
Available in many countries but restricted in some regions.
70/100
Basic skills are enough, but marketing knowledge helps.
75/100
Payments are processed through Instagram, but withdrawal speed depends on location.
80/100
Money-making is possible but requires effort in marketing, content, and product selection.